Privacy policy

At Aura by Noureraya™, we value the trust you place in us. In accordance with the Digital Personal Data Protection (DPDP) Act, 2023, this policy explains our practices regarding the collection and use of your personal data.

1. Notice and Consent

We process your personal data only for specified, lawful purposes to which you have given your clear and informed consent.
By using our website or purchasing our products, you consent to the collection of data necessary to fulfill your order and enhance your shopping experience.
You have the right to withdraw your consent at any time by contacting us at hello@aurabynoureraya.com.

2. Data We Collect

We collect only the minimum data required to serve you:

Identity Data: Name and gender (for personalized service).
Contact Data: Email address, phone number, and shipping/billing address.
Transaction Data: Details of products purchased and payment status (we do not store your full card/bank details; these are handled by encrypted payment gateways).
Technical Data: IP address and browser type used for security and site optimization.

3. Purpose of Data Processing

Your data is processed for the following "Specified Purposes":

To process and deliver your jewelry orders.
To provide tracking updates and customer support.
To send marketing communications (only if you have opted in).
To comply with statutory tax and legal obligations under Indian law.

4. Your Rights as a "Data Principal"

Under the DPDP Act, you have the following rights:

Right to Access: You can request a summary of the personal data we hold about you.
Right to Correction & Erasure: You can ask us to update incorrect data or delete data that is no longer necessary for the purpose it was collected.
Right to Grievance Redressal: You can approach our Grievance Officer if your concerns are not addressed.

5. Data Security and Storage

We implement robust technical and organizational measures to prevent personal data breaches.
Your data is stored on secure servers and is only retained for as long as necessary to fulfill the purposes outlined in this policy or to comply with the law.

6. Sharing of Data

We do not sell your personal data. We only share data with "Data Processors" (third-party service providers) who help us operate:

Logistics Partners: To deliver your orders.
Payment Gateways: To process secure transactions.
Cloud Service Providers: For secure data storage.

7. Protection of Minors

We do not knowingly collect or process personal data of children (under 18 years of age) without verifiable parental consent.

8. Grievance Redressal

If you have questions about your data or wish to exercise your rights, please contact our designated Grievance Officer:

Name: Pritish Dutta
Email: hello@aurabynoureraya.com

Frequently Asked Questions

Aura is strictly 925 Sterling Silver. We do not use brass or copper alloys disguised as jewelry. Each piece is BIS hallmarked to guarantee purity. While the base is solid silver, we finish our pieces with high-quality Rhodium or Vermeil Gold plating to give them that "heirloom" look and delay tarnishing.

All genuine silver reacts to air over time—it is the nature of the metal. However, our high-quality anti-tarnish plating slows this process significantly. To keep your Aura shining, store it in the provided pouch away from water, moisture and perfumes when not in use.

Absolutely! Every Aura piece arrives in our signature packaging—a jewelry box and a premium soft protective pouch, accompanied by a care card. It looks and feels like a luxury gift the moment it arrives.

We process orders quickly to get them to you as soon as possible. If you need to make a change, please contact our support team within 24 hours of placing your order. Once the piece has been dispatched, we cannot alter or cancel it.

Since all our pieces are handcrafted:

Crafting Time: 3-4 days (Handcrafted with ❤︎)
Delivery Time: 5-7 business days
Shipping: Always Complimentary

Currently, we ship primarily within India. For international inquiries, please contact us directly via WhatsApp or Email, and we can arrange a special shipment for you (shipping charges will apply).

We want you to be completely in love with your Aura. If you change your mind or want a different look, we offer a 7-day return and exchange window on standard items (excluding sale and custom-made pieces) starting from the date of delivery. The item must be unused, in its original condition, and with all original packaging and tags intact.

While we inspect every piece before it leaves our studio, accidents can happen during transit. If you receive a defective or damaged piece, we offer a free replacement.

Important: You must notify us within 24 hours of delivery.
Mandatory Requirement: Please share an unboxing video clearly showing the defect/damage. This allows us to instantly validate your claim and process your replacement without delay.

Simply reach out to our support team with your order details and (if applicable) your unboxing video. You can contact us via:

WhatsApp: +91 882 699 6660
Email: hello@aurabynoureraya.com

I recently got a piece from aura by noureraya and I’m absolutely in love with it! The gemstones are gorgeous and the craftsmanship is top-notch.

Nidhi S. Bhat

28/02/26

Verified

The quality feels genuine, the finish is neat, and the design looks elegant for everyday wear. It’s lightweight, comfortable, and still shiny after regular use.

Vibha Tikoo

04/03/26

Loved their dainty jewellery. I got a pendant and a bracelet. Its very sleek stylish and matches well with my daily office fits♥️

Sonakshi R.

06/03/26

AURA truly delivers authentic, premium and high-quality jewellery. From minimal designs to statement pieces — they have something for every mood.

Prerna Thakur

10/03/26

Exquisite craftsmanship and timely delivery. The piece looks even better in person. Very satisfied!

Aayushi Khanna

04/04/26

Very beautiful.. better than the picture posted.. thank you.. looking forward to shop more ❤️

Sakshi Gupta

14/05/26

I purchased a ring, pendant set & bangles from Aura. They happily customized the ring as per the stone colour I wanted with no additional charges. Plus all the items which I received are very beautiful and looks like fine jewellery. Very happy, thank you Aura. 😃❤️

Keka Nath

23/05/26